#47 Maury Rogow: How Questions Create Instant Trust in Any Conversation!

"You were the most interested person in the room, and you're gonna get love." - Maury Rogow

Maury Rogow is all about storytelling. He is the CEO of the Rip Media Group and creator of the Story2Sales methodology that's generated over $150 million in trackable revenue for clients. I appreciate the tag line, "Your brand will thrive or die, based on the story you tell."

Maury's unique journey spans high-tech success and Hollywood storytelling. He built his business career at companies like Avaya, Lucent Technologies, and GeoTel—a startup that sold to Cisco Systems for over $1 billion. He then pivoted to Hollywood, serving as executive producer for feature films like "Bedrooms" and "Enter The Dangerous Mind," and working with industry legends including the creator of the Batman franchise.

Today, Maury combines business acumen with cinematic storytelling to help Fortune 1000 companies like Comcast, Kaiser Permanente, and Ben & Jerry's create compelling brand narratives. His approach recognizes that in our noise-filled marketplace, every company must master storytelling to survive and thrive.

Maury has proven that great stories don't just entertain—they sell. He's written several books, with his latest on the horizon being "Your Story Can Be Your Superpower - Selling in an AI world." He has been featured in Forbes, Inc., and Entrepreneur magazines.

In this episode of Curated Questions, host Ken Woodward engages with Maury Rogow, CEO of RipMedia Group, to explore the transformative power of questions in both personal and professional contexts. Maury shares pivotal moments in his career, from telecommunications to Hollywood, emphasizing how a single question can change a transactional relationship into a meaningful connection.

The discussion covers the importance of storytelling, the benefits of embracing unique traits, the impact of framing on emotional responses, and effective strategies for leveraging questions in sales and daily life. Maury also offers practical advice on finding balance in business, the role of AI in asking the right questions, and shares key resources and techniques for developing better questioning skills. Listeners are encouraged to take on an audience challenge to spend a day asking only questions and to reflect on the impact it has on their interactions.

This Curated Questions episode can be found on all major platforms and at CuratedQuestions.com.

Keep questioning!

#40 Ken Woodward: Reviving Franklin's Junto: How Questions Built America

In this episode of Curated Questions, host Ken Woodward uncovers a forgotten antidote to our fractured discourse: Benjamin Franklin's Junto. In 1727 Philadelphia, a 21-year-old printer gathered tradesmen—the 'leather apron crowd'—for Friday night discussions that would revolutionize American civic life. This wasn't just a social club; it was a systematic experiment in collective wisdom that led to the creation of America's first volunteer fire company, lending library, public hospital, and the University of Pennsylvania.

Ken explores Franklin's 24 carefully crafted questions that transformed ordinary workers into civic leaders, revealing how debates conducted 'without fondness for dispute, or desire of victory' built both personal character and community institutions. Through themes of personal development, community awareness, civic engagement, and mutual support, the Junto proved that structured curiosity could turn individual ambition into collective flourishing.

Drawing from Franklin's original rules, including banning words like 'certainly' and fining members who spoke too definitively, Ken explains how the Junto combined three elements that modern groups often keep separate: personal growth, civic action, and genuine friendship. The episode includes a vulnerable reflection on intellectual loneliness and ends with a direct challenge: Start this Friday. Find three curious people. Ask one of Franklin's questions. See what happens.

#36 Jeff Wetzler: When Every Conversation Holds Possibility

In this episode of Curated Questions, host Ken Woodward welcomes Jeff Wetzler, a distinguished leader in business and education, to discuss the profound impact of asking quality questions. Jeff introduces his 'Ask' approach and elucidates how curiosity can transform leadership and personal growth. The conversation delves into various strategies for designing impactful questions, leveraging curiosity in conflict situations, and the importance of reflective listening. Jeff also shares practical methods to expand one's natural curiosity, highlighting the role of intentional lifestyle choices in fostering this growth. Together, they explore how fostering genuine curiosity can lead to deeper connections and richer life experiences.